The Labour Party have published a report into why they lost at the 2015 General Election and how to repeat mistakes in the future. The report was written by Dame Margaret Beckett, the former Foreign Secretary.
Beckett said in a statement about the report:
“The reaction to the 2015 result was inevitably an emotional one for Labour because it was such a surprise. There was certainly no complacency in the Labour ranks, but the polls showed us neck and neck with the Tories, when clearly we weren’t.
There are certainly lessons to learn from defeat. This report has been a key part of recognising areas we need to improve on and building on aspects of our campaign that performed well. Labour gained votes in the 2015 election both in the UK as a whole and in England and Wales. There was a small swing to Labour, 1.5 per cent. This was the first election since 1997 when Labour’s share of the vote went up. However, we know this was not enough to deliver a Labour Government.
As part of this reports’ process, we have consulted far and wide. We have had responses from tens of thousands of party members, we have spoken with many political figures and those who were closely involved in the campaign, and we have taken input from pollsters, pundits and academics.
The road to re-election is a marathon, not a sprint. If we learn the lessons of defeat in 2015, we can take the steps needed to rebuild a society in which the common good, and greater prosperity for all go hand in hand, and elect a Labour Government”.
In the report she wrote:
“We have consistently heard four reasons for our defeat both from pollsters and from those on the doorstep:
– Failure to shake off the myth that we were responsible for the financial crash and therefore failure to build trust in the economy
– Inability to deal with the issues of ‘connection’ and, in particular, failing to convince on benefits and immigration
– Despite his surge in 2015, Ed Miliband still wasn’t judged to be as strong a leader as David Cameron
– The fear of the SNP “propping up” a minority Labour government.”